Marketing’s future isn’t persuasion—it’s participation. The next era of marketing has already begun.

Ugandan startups don’t fail for lack of ideas—they suffocate on cash. The antidote is brutal focus: reach product-market fit with positive unit economics. Price for margin, collect upfront, win payback in ≤90 days, and keep customers coming back. Outrun the cash clock.

This article will help you understand the truth about copycat businesses and how to deal with them properly.